Last Updated: March 2026 

At OnPurpose Squared (“we,” “our,” or “us”), we are committed to protecting your privacy. This Privacy Policy (the “Policy”) explains what information we collect, how we use and disclose it, and your choices regarding that information that you provide to us online (e.g., via our website located at https://www.onpurposesquared.com), marketing tools, online forms, social media, meeting services, or other online products and services, or other interactions.  Our online services and interactions with you are collectively referred to as the “Website”.  This Policy describes our practices that are applicable to the information you provide to us or that we collect from you when you use the Website. 

By using the Website and/or contacting us by providing any Personal Information, you consent to the collection and use of information by us in accordance with the terms of this Policy. We may change this Policy from time to time. If we make changes, we will notify you by referring to the ’Last Updated’ legend at the top of this page. We encourage you to review the Policy whenever you interact with us to stay informed about our practices and the choices available to you. If you do not agree with the terms of the revised Policy, you should terminate your use of the Website. 

1. Information We Collect

We collect information that identifies, relates to, describes, is reasonably capable of being associated with, or could be reasonably linked, directly or indirectly, with a particular consumer or household (’Personal Information’) when you interact with us, sign in to the Website, or create an account for online correspondence and submitting inquiries. We also automatically receive and record information on our server logs from your browser (including your IP address, cookie information, and the page you requested). In addition, we may collect data that is not identifiable to you or otherwise associated with you, such as aggregated data, and is not Personal Information. To the extent this data is stored or associated with Personal Information, it will be treated as Personal Information. 

If you are a visitor to the Website, you are not obligated to provide any information to us, but we may collect information that you provide to us when you communicate with us.  We collect only the information necessary to provide our consulting services and respond to your inquiries. This includes: 

– Contact information: for example, your name, company name, email address, and phone number, which you provide when you contact us or fill out a form on our website.

– Business information: for example, business information, documents, or materials you provide to us, or responses you enter into our web-based applications, which are used to generate strategy, insights, or recommendations. 

Some information you provide may later be anonymized, aggregated, and analyzed to identify general trends or best practices. 

We do not collect information automatically through cookies, analytics tools, or similar tracking technologies. 

The Website does not use: 

– Advertising cookies 

– Marketing pixels (such as Facebook, LinkedIn, or Google Ads) 

– Behavioral analytics tools (such as Google Analytics, Hotjar, or similar services) 

– Cross-site tracking technologies 

We do not profile visitors or track their activity across other websites. 

2. Personal Information Received from Third Party Sources 

We may obtain Personal Information about you from other sources and combine that with the information we collect about you, including: 

Postal Service. We may collect Personal Information from the local postal services’ national change of address database to verify and update mailing addresses. 

Social Media. If you interact with us on social media, we may collect Personal Information about these interactions. 

3. How We Use Your Information

We may use your information according to the Terms of Use, Privacy Policy, and California Privacy Notice in effect at the time of use. The provisions contained herein supersede all previous notices or statements regarding our privacy practices with respect to the Website. We may use aggregated data (independent of any personal identifiers) for research and commercial purposes. This information includes what areas our users visit most frequently and what services they access most often. This information helps us develop a better website that is more useful and accessible to you.  

We use the information we collect to: 

– Respond to your inquiries or requests; 

– Provide consulting services and generate recommendations through our online tools; 

– Maintain and improve our website and services; 

– Analyze anonymized and aggregated data to generate high-level insights and identify best practices across issues, industries, or business types; 

– Comply with applicable laws, regulations, rules, and requests of relevant law enforcement and/or other governmental agencies, or for other purposes, as permitted by law; and 

– As necessary or appropriate to protect the rights, property, and safety of our users, us, and other third parties. 

We may also use the information we collect through the Website in the following ways: 

– We may use the information collected through the Website to fulfill requests you make through the Website, including to respond to information requests. 

– From time to time, we may use the email address and postal address you have provided to us to send you important information regarding the Website, or changes to our terms, conditions, and policies. Because this information may be important to your use of the Website, you may not opt out of receiving these communications. 

– We may use the information we collect for our internal business purposes, such as data analysis and audits. We will not use your Personal Information we collected for material different, unrelated, or incompatible purposes without providing you with notice and obtaining your consent. 

We do not sell, rent, or trade your Personal Information. 

Like most websites, basic technical information is automatically processed when you visit this Website. This may include: 

– IP address 

– Browser type and version 

– Device type 

– Date and time of access 

– Pages requested 

This information is processed through standard server logs for security, performance, and troubleshooting purposes only. It is not used for advertising or marketing and is not sold or shared for those purposes. 

When you submit a form on the Website, we collect the information you choose to provide (such as your name, email address, and message). 

This information is used only to: 

– Respond to your inquiry 

– Provide requested services or information 

We do not use form submissions for marketing unless you explicitly request it. 

The Website uses automated spam-detection to protect against spam and abuse. 

When a form is submitted, certain information may be processed for spam detection purposes, including: 

– IP address 

– Browser user agent 

– Referrer information 

– Submitted content 

This data is used solely to detect and prevent spam and is not used for advertising or tracking. 

The Website uses automated spam-detection services to protect against spam and abuse. 

 

3. Information Sharing

We may share limited information with trusted service providers who support our operations—such as website hosting or customer communication tools—but only to the extent necessary for them to perform their services. These providers are required to protect your information and may not use it for any other purpose. 

We may also share or publish aggregated, anonymized insights (e.g., reports, trends, or other high-level analyses) that do not identify any individual or organization. 

We do not share your Personal Information with third parties for marketing or advertising. 

We may share information relating to visitors and users of the Website with affiliated or unaffiliated third parties on an anonymized/deidentified aggregate basis. We note that, while this information will not identify you personally, in some instances these third parties may be able to combine this information with other data they have about you, or that they receive from third parties, in a manner that allows them to identify you personally. 

To the extent permitted by law, we will disclose your information to government authorities or third parties if: (i) required to do so by law or if requested in response to a subpoena or court order or as otherwise compelled to do so in accordance with litigation (e.g., lawful discovery requests); (ii) we believe in our sole discretion that disclosure is reasonably necessary to protect against fraud, to protect the property or other rights of us or other users, third parties or the public at large; or (iii) we believe that you have abused the Website by using it to attack other systems or to gain unauthorized access to any other system, to engage in spamming or otherwise to violate applicable laws or in violation of our Terms of Use. You should be aware that, following disclosure to any third party, your information may be accessible by others to the extent permitted or required by applicable law. 

We reserve the right to transfer any and all information that we collect from Website users to our partners or prospective partners at any time or to a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including without limitation in connection with any bankruptcy or similar proceedings). 

4. Data Security

We take commercially reasonable technical and organizational security measures to safeguard your information against loss, misuse, unauthorized access, or disclosure. Access to personal data is limited to authorized personnel who need it to perform their duties. Unfortunately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please notify us of the problem as soon as possible by contacting us in accordance with Section 8 (“Contacting Us”) below (note that if you choose to notify us via physical mail, this will delay the time it takes for us to respond to the problem).   

The Website is controlled and operated by OnPurpose Squared from the United States and is not intended to subject OnPurpose Squared to the laws or jurisdiction of any state, country, or territory other than that of the United States. OnPurpose Squared does not represent or warrant that the Site, or any part thereof, is appropriate or available for use in any particular jurisdiction. Those who choose to access the Website do so on their own initiative and at their own risk, and are responsible for complying with all local laws, rules, and regulations. We may limit the Website’s availability, in whole or in part, to any person, geographic area, or jurisdiction we choose, at any time and in our sole discretion. 

The Website is not directed to individuals under the age of sixteen (16). We do not knowingly collect, sell, or share Personal Information of children under the age of sixteen (16) on this Website. If you have reason to believe that a child has provided Personal Information to us through the Website, please contact us, and we will endeavor to delete that Personal Information from our database.

5. Data Retention

We retain your Personal Information only as long as necessary to fulfill the purposes described above or to comply with legal requirements.  

We may use data in an aggregated and anonymized manner to generate high-level recommendations as it relates to trends and/or best practices. 

6. Your California Privacy Rights

California’s “Shine the Light” law permits California residents who visit or use our Website to request and obtain from us a list of what Personal Information (if any) we disclosed to third parties for their own direct marketing purposes in the previous calendar year and the names and addresses of those third parties. Requests may be made only once per year per person, must be sent to the email address below, and are free of charge. 

Consumers residing in California are afforded certain additional rights with respect to their Personal Information under the California Consumer Privacy Act or “CCPA” (California Civil Code Section 1798.100et seq), as amended by the California Privacy Rights Act or “CPRA.” Please refer to our California Privacy Notice for more information. 

7. Your Nevada Privacy Rights

Nevada law permits Nevada residents who visit or use our Website to request that their Personal Information not be sold (as defined under applicable Nevada law), even if their personal data is not currently being sold. Requests may be sent by emailing us: onpurposesquared@gmail.com. 

8. Your Other U.S. State Rights 

If you are located in Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia, you have certain rights regarding your Personal Information. The section describes how we collect, use, and share your Personal Information under the Colorado Privacy Act (“CPA”), the Connecticut Act Concerning Personal Information Privacy and Online Monitoring (“PDPOM”), the Delaware Personal Data Privacy Act (the “DPDPA”), the Indiana Consumer Data Protection Act (the “ICDPA”), the Iowa Consumer Data Protection Act (the “Iowa CDPA”), the Kentucky Consumer Data Protection Act (the “KCDPA”), the Maryland Online Data Privacy Act (the “MODPA”), the Minnesota Consumer Data Privacy Act (the “MCDPA”), the Montana Consumer Data Privacy Act (“MNCDPA”), the Nebraska Consumer Data Privacy Act (the “NCDPA”), the New Hampshire SB 255 (the “NH Act”), New Jersey SB 332 (the “NJ Act”), the  Oklahoma Computer Data Privacy Act (“OCDPA”), the Oregon Consumer Privacy Act (the “OCPA”), the Rhode Island Data transparency and Privacy Protection Act (the “RDTPPA”), the Tennessee Information Protection Act (the “TIPA”), the Texas Data Privacy Act (“TDPA”), the Utah Consumer Privacy  Act (the “UCPA”), and the Virginia Consumer Data Protection act (the “VCDPA”), and your rights with respect to that Personal Information. 

As a resident of one of the foregoing states, you have some or all of the rights listed below. However, these rights are not absolute, and we may decline your request as permitted by law. You can ask to appeal any denial of your request in the same manner through which you may submit a request. 

Right to Access and Portability: You have the right to access your Personal Information and/or receive a copy of the Personal Information that we have collected about you. 

Right to Correct: You have the right to correct inaccurate Personal Information that we have collected about you. 

Right to Delete: You have the right to delete the Personal Information we have obtained about you or that you have provided to us, with certain exceptions. 

Right to Opt-out of Tracking for Targeted Advertising Purposes: You have the right to opt-out of certain tracking activities for targeted advertising purposes. 

Right to Opt-out of Profiling: If we process your Personal Information for profiling purposes as defined by the foregoing State privacy laws, you can opt-out of such processing. 

Right to Non-discrimination: You have the right to be free from discrimination as prohibited by the  foregoing State laws. 

9. International Users

OnPurpose Squared is based in the United States. If you are visiting the Website from outside the United States and provide us with Personal Information (or ‘Personal Data’), please note that your Personal Data may be accessed by or transferred, stored by us or our affiliates in the United States and other countries in accordance with this Policy and U.S. law. By using our Website or providing us with any information, you fully understand and consent to this transfer, processing, and storage of your Personal Information in the United States and other jurisdictions, for which the privacy laws may not be as comprehensive as those in the country where you reside and/or are a citizen. As a result, this information may be subject to access requests from governments, courts, or law enforcement in the United States and other countries according to laws in those jurisdictions. Your information will also be disclosed to third parties as described in Section 3, Information Sharing, above. 

Information for Residents of the European Union and European Economic Area 

This section of the Policy applies only if you use our online Website from a country that is a Member State of the European Union or European Economic Area (collectively, ‘EU’), and it supplements the information in the remainder of our Policy, above. 

Legal Basis for Data Processing 

We process Personal Data for the purposes set out above in the Policy. Our legal basis to process Personal Data includes processing that is: 

– necessary to fulfill our responsibilities under our contract with you (e.g., processing payments, providing you with products and services you request, and to identify and authenticate you so you may use the Website); 

– necessary to comply with legal requirements (e.g., to comply with applicable accounting rules and to make mandatory disclosures to law enforcement); 

– necessary for our legitimate interests (e.g., to manage our relationship with you and to improve the Website and our services); and 

– consistent with your consent, which you may revoke at any time. 

EU Data Subject Rights 

The General Data Protection Regulation (“GDPR”) provides EU data subjects with the right to access Personal Data we hold about you and update or correct it. In some cases, you can also ask us to erase it, restrict or stop processing, or provide data in a ‘portable’ form, if feasible. You may withdraw consent (“opt-out”) if you have previously consented to any particular use of your information, such as receiving emails or text messages. You may also decline to share certain Personal Data with us, in which case we may not be able to provide some of the features and functionality of our Website. You can access, amend, or update your information by contacting us (see Section 8, Contact Us, below). If you email us, please include your previous and current full name, mailing address, email address, and phone number. Please put the statement ‘Your EU Data Subject Rights’ in the subject field of your request. Your request should contain a detailed, accurate description of the data you want access to. For your protection, we may need to verify your identity before responding to your request, such as verifying that the email address from which you send the request matches your email address that we have on file. 

We will make commercially reasonable efforts to provide you with reasonable access to your Personal Data within 30 days of your access request to the contact address below. We provide this access so that you may review, make corrections, or request deletion of your Personal Data. If we cannot honor your request within 30 days, we will inform you when we will be able to provide such access. If, for some reason, access is denied, we will explain as to why access is denied. 

10. Applicability of the Policy

This Policy is subject to the Terms of Use that govern your use of the Website and our services. This Policy applies regardless of the means used to access or provide information through the Website and our services. 

This Policy does not apply to information from or about you collected by any third-party services, applications, or advertisements associated with, or websites linked from, the Website and our services. The collection or receipt of your information by such third parties is subject to their own privacy policies, statements, and practices, and under no circumstances are we responsible or liable for any third party’s compliance therewith.

6. Your Rights: Accessing, Modifying, Rectifying, and Updating Your Information 

We strive to maintain the accuracy of any Personal Information collected from you and will try to respond promptly to update our records. However, we must rely upon you to ensure that the information you provide to us is complete, accurate, and up-to-date, and to inform us of any changes. Please review all of your information carefully before submitting it to us.  

You may request to: 

– Access or correct your personal information; 

– Withdraw your consent for us to contact you. 

If you would like to review, correct, or update any information that you have previously and directly provided to us through the Website, you may contact us as described in Section 8 (“Contact Us”) below, or if you are a registered user, you may do so by signing in to your account and modifying the applicable information. 

To make such a request, please contact us at onpurposesquared@gmail.com. We will respond promptly in accordance with applicable privacy laws.

7. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted with an updated “Last Updated” date.

8. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at: 

OnPurpose [squared] 
📧 onpurposesquared@gmail.com 
🌐 www.onpurposesquared.com